Robo Advisor – What is Robo Advice? Which different business models of robo advisory do exist?

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The video explains the Robo Advisor business model in just 3 minutes. Robo Advisors like Betterment or Wealthfront in the U.S. offer automated asset management services. But you can find robo advisors in nearly every country of the world. Robo Advisors can be fully automated or hybrid. Robo Advisory could replace traditional asset managers or portfolio manager because it has generally lower costs for investors. The onboarding process of new clients is fully automated and the investments product has a focus on ETFs. The video refers to the book “Fintech Business Models” by Matthias Fischer, published in February 2022.

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